Some may say the reason that we as marketers and marketing operations professionals are reluctant to change in the way […]
Some might say that marketing is all about change. After all, as marketers and marketing operations professionals, we’re always faced […]
eLynxx Solutions founder Bill Gindlesperger and CEO Mike Jackson have each been honored with Supply and Demand Chain Executive Magazine […]
Selling is not a simple process. It takes a complex skill set that includes the ability to: Understand and connect […]
It’s hard to imagine anyone who would not want to increase marketing coverage. Today, with tightening budgets, it’s even harder […]
A decade and a half ago business pundits in the marketing procurement area hailed it as a savior. Business process […]
eLynxx Solutions has been named to the 2015 SDCE 100, Supply and Demand Chain Executive’s annual listing of top supply […]
If you ask marketing people how their organization sources marketing materials and services you’ll likely get one of two answers. […]
We’ve been hearing the print buying community ask “does outsourcing really save any money and where do the dollars go […]
eLynxx Solutions, a leading provider of software for the marketing supply chain has released data showing marketing material savings of […]
