Procurement methods for common, off-the-shelf items are not built to handle all of the details print projects require before pricing […]
Once we feel we have a process in place that accommodates the unique complexities of one of our marketing operations, […]
Some may say the reason that we as marketers and marketing operations professionals are reluctant to change in the way […]
Some might say that marketing is all about change. After all, as marketers and marketing operations professionals, we’re always faced […]
The United States Postal Service just experienced what it projected as its busiest day of 2015. Of course in the […]
eLynxx Solutions, provider of cloud software for sourcing and management of direct mail, point of purchase, marketing, publications and all […]
Here at eLynxx Solutions we’re pretty big on data. After all, PrintLynxx captures, records and reports on every task, step, […]
It’s hard to imagine anyone who would not want to increase marketing coverage. Today, with tightening budgets, it’s even harder […]
A decade and a half ago business pundits in the marketing procurement area hailed it as a savior. Business process […]
If you ask marketing people how their organization sources marketing materials and services you’ll likely get one of two answers. […]
